Holiday display tips for Houses of Worship
Get Ready for the Holidays with Scalable Imaging Solutions
Houses of worship have creative ideas for their annual productions and may need your expertise. Now is the perfect time to reach out to your current HOW clients to explore any updates to their AV systems that could enhance the quality and enjoyment of their productions—without overburdening their staff or budget. Scaling video equipment for a holiday production requires a careful balance between performance and practicality.
Here are a few pointers to help you and your HOW customers find the ideal middle ground:
1. Identify the Scope: Seasonal or Permanent?
Will the video system be used solely for the holidays or year-round? If it’s the latter, propose the flexibility and versatility of a projection system. During the holidays, this multipurpose option can project bright, vivid images of the choir onto a large standalone screen; throughout the year, it can display announcements on a smaller screen positioned above the altar. The projector’s position, lens, and screens can be adjusted to suit any occasion. For a singular holiday production, a temporary setup may be easier for HOW’s largely volunteer staff to manage.
2. Determine the Scale: Small and Simple or Large and Complex?
Will the video display be the centerpiece of the stage or a backdrop to complement a live performance with static images? Will performers stand in front of the screen? Where will the audience be seated? Will the production require one large screen or multiple displays? Answers to these questions, along with a clearly defined budget and timeframe, will help you gauge the best imaging technology (projection or LED display), the number of displays and/or projectors required, the size and composition of the imaging surface, and other details.
3. Consider the ROI: Rent or Own?
A quality projection system or LED video wall will undoubtedly brighten holiday production, but for some HOWs, renting the equipment may be a better option. Plus, by allowing your customers to try before they buy you relieve the stress of executing a system on a short timeframe and increase your chances of a sale later on.
Our white-glove design team is here to support you through every step of a project!